PinnedTodd Belcher (CDP Resource)How many CDPTs are in your CDP?There are seven major competencies to customer data platform technologies. No systems have mastery over all seven, even the…2 min read·Apr 25, 2024----
PinnedTodd Belcher (CDP Resource)Boost CRO with these two simple solutionsThis week on 1st-party.com, two simple solutions to boost conversion rate optimization were posted as “simple solutions only” slog posts.1 min read·Jan 13, 2024----
Todd Belcher (CDP Resource)inZappyPeopleSEO in the browserless futureFolks have been very concerned about the cookieless future for quite some time.2 min read·Apr 25, 2024----
Todd Belcher (CDP Resource)Holding the CDP RFP wrong? Modularize it.In the last 8 years, I’ve seen, responded to, contributed to, and several other verbs, customer data platform RFPs. From all of the sides.1 min read·Aug 1, 2023----
Todd Belcher (CDP Resource)Re-defining the Customer Data PlatformThe only way there is such thing as “the right CDP” is to flip the definition on its head.2 min read·Apr 5, 2023----
Todd Belcher (CDP Resource)Hello, Medium.What is this content going to be? If you landed here, you might be wondering what you are getting into. Or, what you could be getting into.1 min read·Mar 2, 2023----